WiMax's gaining
ground
ADSL
South Africa (Broadband South Africa), 6 March
2007
WiMax
, a long-range wireless broadband
technology, is gaining ground faster than expected despite
scepticism and resistance from certain key industry executives.
It’s unclear at this stage whether the deployment of this
technology will benefit current mobile networks although
there’s also clear support for its speedy
adoption.
Who dislikes WiMax and
why?
-
Arun
Sarin – Arun is the Chief
Executive of Vodafone, one of the most influential
figures in the industry. He has made his dislike
for WiMax clear at the recent 3GSM World Congress.
"Although WiMax may well be a commercial reality in
some markets, it's far from being 'prime time'. The
industry as a whole should work faster with its
plans for LTE" (The future is WiMax, Mwanza, 27
February 2007).
Reason
: Arun sees ‘the long-term evolution
(LTE), a GSM standard taking 3G into the future,’ as a
better alternative (The future is WiMax, Mwanza, 27
February 2007).
-
Craig
Ehrlich – Craig is the Chairman of
the GSM
Association and also made his dislike
for WiMax clear: "Despite the hype around WiMax,
it's not that great a technology. I'd accept if you
perhaps said that of CDMA technology” (The future
is WiMax, Mwanza, 27 February 2007). Also,
"Besides, handsets that conform to WiMax aren't in
abundance. We (the association) don't have an
official position on WiMax. Our members are free to
adopt it if they like" (The future is WiMax,
Mwanza, 27 February 2007).
Reason
: Craig sees code division multiple access
(CDMA), the technology underpinning 3G, as a better
alternative to WiMax.
The very fact that they’ve made such
statements tell us that they’re worried about the influence
WiMax already has on the industry. It’s certain that WiMax
poses a threat to profitability and this might be the real
reason why players like Sarin and Ehrlich dislike
it.
Who’s for WiMax and
why?
-
Andy
McKinnon – Andy is ‘responsible
for Motorola's WiMax business development in
Europe, Middle East and Africa’ (The future is
WiMax, Mwanza, 27 February 2007). He made his
support for WiMax clear: "On being granted
licences, start-ups - especially those in emerging
markets - are faced with daunting deadlines by when
they should have deployed their network and become
operational. The cost and ease with which operators
are able to deploy WiMax is the major drawcard. You
don't expect them to start digging the ground to
lay cables, which in some cases are vandalised
within days" (The future is WiMax, Mwanza, 27
February 2007).
Reason
: Andy supports WiMax mainly because of
the cost and ease of deployment associated with
WiMax.
-
Tariq
Malik – Tariq is the Chief
Executive Officer of Wateen
Telecoms.
Tariq made his support for WiMax clear: "I
can't imagine how long it would take us to
lay fibre in a country that has close to 170m
inhabitants and has a poor fixed line
penetration" (The future is WiMax, Mwanza, 27
February 2007). In reference to Pakistan
where Wateen Telecoms is ‘set to launch
fixed-wireless services’ (The future is
WiMax, Mwanza, 27 February
2007).
Reason
: Tariq supports WiMax mainly because of
the timesaving component that can be associated with
WiMax’s deployment.
-
Stephano
Mattiello – Stephano is Motorola’s
Regional Sales Director in charge of sub-Saharan
Africa. Stephano made his support for WiMax clear:
"What people need in regions such as sub-Saharan
Africa is basic connectivity and mobility. The
argument that there are only a few WiMax-enabled
handsets in circulation can't hold for long,
because handset manufacturers were now tailoring
their new products around WiMax” (The future is
WiMax, Mwanza, 27 February 2007). Neotel (SNO)
‘recently awarded Motorola a contract entrusting
the US-based telecoms group with the task of
planning Neotel's WiMax and CDMA networks’ (The
future is WiMax, Mwanza, 27 February
2007).
Reason
: Stephano supports WiMax mainly because
of ‘basic connectivity and mobility’
issues.
It’s clear that the above companies and
others such as Huawei, Nokia, Intel,
et cetera support the deployment of WiMax.
What are the real reasons behind the
dislike for WiMax?
The threat to profitability seems to be one
of the main reasons.
"From a purely commercial viewpoint, WiMax
poses a serious threat to the profitability of established
operators. They (established operators) are burdened with
legacy networks whose cost of upgrading would run into billions
of dollars. "Faced with competition from new entrants boasting
the so-called next generation networks, they have no choice but
to stifle growth of new entrants" (The future is WiMax, Mwanza, 27 February
2007). This is
according to telecoms analyst,
Arthur Goldstuck, and ADSL South Africa tends to agree with
him.
What about the drawback that WiMax
can only work from a fixed position?
This is not the case anymore since ‘the
latest version can reach out to smaller devices that are in
motion, including laptops’ (The future is WiMax, Mwanza, 27
February 2007).
ADSL South Africa(Broadband South
Africa) welcomes any support
for the deployment or adoption of WiMax since it will clearly
benefit the consumer and others on the end of the
day.

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