MTN's price cuts pay off

ADSL South Africa (Broadband South Africa), 27 March 2007

MTN’s recent broadband price cuts are definitely paying off if the massive growth in their data bundle and price plan subscriptions tells us anything.
 
MTN ‘…have seen almost a 1,000% increase in data bundle and price plan subscriptions after their tariffs were cut’ (1000% growth after broadband price cuts, MyADSL, 27 March 2007). This is according to Data Bearers and Product Manager at MTN, Brian Seligman.
 
In other words, MTN has no regrets that it made the move to cut its broadband prices.
 
The high figures show what’s possible if you give South Africans what they need when it comes to broadband. Telkom should take note.
 
Is MTN experiencing any problems relating to the increase in the number of subscribers?

No problems so far.
 
‘We have more than sufficient bandwidth available on our IP network to handle these subscribers and are currently re-dimensioning our GPRS core systems to allow for even greater throughput” (1000% growth after broadband price cuts, MyADSL, 27 March 2007).
 
In other words, MTN is not experiencing any problems relating to the increase in the number of subscribers. In fact, MTN is ready to take even more subscribers on.
 
ADSL South Africa (Broadband South Africa) would like to congratulate MTN on this achievement. It just shows again what can be done if one takes the initiative to get the ball rolling. Broadband consumers in South Africa will reward those who take initiative.